Mary Nunes

Working with people who bring so much talent, curiosity, and care to everyday life is a rare gift. The Antonym team moves so quickly, doing so much, and always on a deadline, so it's easy to take that subtle but powerful energy for granted. However, it's important to recognize how special the people on our team are, like our Senior Copywriter, Mary Nunes.

In addition to being an unbelievably talented writer, Mary is extraordinary at taking whatever comes at her with optimism, helpfulness, and positivity. With warmth and curiosity, she's always looking to learn, to shift and evolve her perspective. Her way of looking at the world keeps us all creatively awake and in the moment.

Even the busiest moments always feel steady because we know and trust that she has us covered. She can have the most chaotic day and be available to help out any team member, regardless of what's on her plate. She makes us feel in good and trusted hands.

Our clients see that, too. The Antonym way is to always lead with yes and always come from a problem-solving mindset. We want to anticipate our clients' needs and be an active agent in solving them, and that's something Mary brings to every collaboration, no matter how big or small. As a result, our clients trust her without question. 

She brings a senior strategic perspective with the nurturing energy and camaraderie of a close, easygoing friend. She can take wildly disparate information and make something cohesive, clean, strategic, and thoughtful out of it.

For instance, we recently worked with a globally watched startup as their sole copy team. Mary crafted copy for their biggest campaign of the year and introduced different ways of strategically thinking about brand messaging. She customized a messaging map that made sense for a small team operating in an innovative, scrappy way. She went above and beyond to give them something special and made all the difference to our client.

Also, we have to mention her creative shares. Each week, the Antonym team shares what's been stimulating us creatively, and they can (and do) come from any part of our lives. Mary's creative shares are, bar none, the entire team's favorites. She finds such joy in her life's funny, quirky, social moments, then wraps them in an invigorating perspective. Her shares really stick in our minds, like when we think about her recent trip to Medieval Times, eating the perfect hot wings, a therapeutic embrace of pottery, or her unabashed love of puns.

Mary is so sweetly, hysterically creative in nuanced ways, and it's truly a day brightener to hear how she's moving through the world with a creative lens. We adore you, Mary!

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Creative Shares from Antonym

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